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BeForever is the new name for the Historical line of American Girl. The renaming and relaunch was released by American Girl in 2014.

The rebranding was done to refresh the line and make the historical characters relevant to a new generation of the target audience. Methods include tying the characters to the ways that girls have remained the same through history and had the same feelings and ideas, and to market the characters as companions or friends to the target audience instead of tied solely to their own personal eras.

Timeline of BeForever
2014
Beforevergang
BeForever Characters available at launch of the line.

In early 2014, information was seen on the American Girl Publishing site that showed the rebranding of the Historical Characters as "BeForever." American Girl's official Facebook page initially announced the rerelease of Samantha; later, the announcement came of the rebranding of the remaining Historical Characters.

Over the course of the year, American Girl released quizzes, videos, and previews of new outfits and items for the character's collections.

BeForever was formally launched August 28th, 2014.

2015
In Spring 2015, American Girl announced the first BeForever exclusive character, Maryellen Larkin. She was released in August, approximately a year after the initial BeForever launch. At the same time, Caroline was officially retired.

2016
In January, No Ordinary Sound, the first book for the second BeForever exclusive character, Melody Ellison, was released, officially announcing her. That February, American Girl announced the doll's look and some items on CBS's morning show. Her other two books were released in June, and the doll and her collection in August.

2017
In February, Felicity Merriman was rereleased, along with new versions of her books and a My Journey book. At the same time the third exclusive character, Nanea Mitchell, was announced. Nanea and her collection were released in August.

2018
Images and information for Molly McIntire were revealed in February 2018 along with new versions of her books.
Lady
BeForever the Doll Sindi
6 years, 8 months & 26 days OldBorn 30th Jun 2017 17:41

Bottled
6 Years 9 Months Old
Orange Bottled
6 Years 9 Months Old
Black Bottled
6 Years 9 Months Old
Blue Bottled
6 Years 7 Months Old
Brown Bottled
6 Years 7 Months Old
Green Bottled
6 Years 7 Months Old
Red Bottled
6 Years 7 Months Old
Belle
6 Years 2 Months Old
Magenta Bottled
6 Years 7 Months Old
Purple Bottled
6 Years 6 Months Old
Yellow Bottled
6 Years 7 Months Old
Grey Bottled
6 Years 7 Months Old